At The Modern Fire, we offer a wealth of insights on mastering media interviews drawn from decades of experience across industries. At the heart of our approach is the recognition that every interview is a high-stakes opportunity to deliver a message, shape a...
Narrative Crafting
Learn the art of storytelling, from finding your inciting incident to crafting a compelling narrative arc.
Click Here3 Ways to Build Instant Confidence Before Going on Air
You’re about to go on air. Maybe it’s a live interview, a webinar, or a major presentation. Your stomach tightens, your heart races, and suddenly, all the prep work feels like it wasn’t enough. In those final minutes before the spotlight hits, it’s normal to feel the...
Mastering Media Engagement: The Storyteller’s Triad and Understanding the Interviewer’s Intent
With media more omnipresent than ever, the ability to craft a compelling message, engage your audience, and respond effectively in real-time is more crucial than ever. Whether you’re stepping into a high-stakes interview, appearing on a podcast, or delivering a media...
Why Sensory Details Make Your Story Stick
Introduction:I’ve always been fascinated by the power of storytelling. But what really intrigues me is what makes certain stories stick in our minds long after we’ve heard them. Over the years, I’ve discovered that it’s often the sensory details—the sights, sounds,...
The Role of Storytelling in Media Interviews: Captivate Your Audience
Storytelling is one of the most powerful tools in a communicator’s arsenal. It’s a universal language that resonates across cultures, industries, and audiences. When it comes to media interviews, the ability to craft and deliver compelling narratives can make the...
Empathy in Media: The Secret to Connecting with Your Audience
I remember the first time I realized the power of empathy in media. It wasn’t during a media appearance of my own, but while watching a CEO struggle through a tough interview. The questions were pointed, the stakes were high, and you could see the tension in the CEO’s...